Like all good stories, the Laurastar story began with a fortuitous meeting. In the early 1980s, a creative Swiss entrepreneur teamed up with an Italian engineer. Their sole purpose was to improve your life. How? By designing an ironing board that had a built-in professional steam generator that provided all the benefits of steam, which was not available to the general public at the time. The outcome? Unrivalled ironing quality to remove 99.9% of bacteria and purify and increase the appearance of your garments.
Always looking for excellence, the Swiss company is in a continuous process of innovation to stretch the limits of perfection and develop new original technologies. The constant need for the greatest quality, precision and aesthetics: this is how Laurastar makes it easy for you to get outcomes that are unique and life-changing.
As a Swiss family business, they have been taking care of the beauty and hygiene of your clothes and home for more than 40 years. They are Laurastar and their purpose is to enhance your life and make your home healthier. Today they are the world’s leading producer of high quality steam systems and they have developed a unique technology: Laurastar Dry Microfine Steam (DMS). From ironing to disinfecting textiles, objects and surfaces, they are committed to fighting against planned obsolescence with sustainable and repairable goods, meant to beautify and purify your clothes and house for a generation.
Presentation of their steamer range
Laurastar garment steamers give a quick, efficient and natural way to eliminate wrinkles, purify fabrics and reduce odours. The high-capacity IZZI, powered by proprietary Dry Microfine Steam (DMS) technology, keeps clothes and home textiles fresh and immaculate day after day. The ultra-compact IGGI slips into a luggage as the perfect travel steamer to freshen and smooth garments on the go. Whatever model you choose, Laurastar steamers enhance the appearance of your garments and respect each and every fibre.
Laurastar DMS
Laurastar Dry Microfine Steam (DMS) is an exclusive technology developed by their engineers in Switzerland. Laurastar DMS offers unique benefits in performance, fabric care, and hygiene. Completely natural, it beautifies your clothes with unmatched results and purifies your home effectively, without the need for chemicals.
Which steamer is right for you?
How to choose between IGGI and IZZI?
Can’t decide between the two? Both Laurastar garment steamers employ their unique Dry Microfine Steam to de-wrinkle, neutralise smells and purify fabrics, but they excel at different tasks.
IZZI is a strong garment steamer that can be paired with their IZZI Cart to travel easily around the house, great to remove wrinkles and refresh fabrics. The ultimate travel steamer, IGGI heats up in 2.5 minutes and slips neatly into a suitcase, ready to freshen garments and provide a fast touch up wherever you go.
Select your steamer
Make Everyday Garment Care Easier with Laurastar
Laurastar steamers are an easy method to keep garments fresh, silky and well-presented with minimum work. They make it easier to care for garments, whether for everyday wear or special events, by blending practical design with powerful steam technology. Browse through the Laurastar steamers collection to discover an appropriate option for the maintenance of your clothing.
