Lifestyle has advanced and people became choosier when it comes to which products they want on their skin. In a world where suppliers and providers are struggling to outdo each other in the use of lofty words and grandstanding, truth has never been more valuable. Today, the emphasis is made on effectiveness, minimalism, and credibility. The audience interested in caring for their skin is looking for the results that can be achieved without the use of additional flashy packaging and marketing tricks. That is why it is not shocking to witness how brands that are striving to be as honest as possible to deliver effective treatments to the masses are taking more ground.
The Ordinary is brand that has started a movement of offering clinical formulations with transparency. The brand idea was conceived from the need to offer no-nonsense skincare that doesn’t need to be hyped up with unnecessary and confusing labels. The Ordinary is committed to providing affordable and extremely efficient products with familiar but advanced technologies that are genuinely valuable in their simplicity. The Ordinary has turned skincare on its head and made it about the truth, or rather what is in the bottle and not in the marketing hype.
Maximize Skincare Benefits with Targeted Serums
Serums are formulated to be the closest thing to achieving the most efficient penetration of the skin by the active ingredients. They are light textured, highly concentrated, which are designed to cut through the skin barrier for targeted issues. Hydration, anti-aging, and brightening serums work to nourish and treat the skin better than other moisturizers because they provide lighter, oil-free formulas that let the active ingredients be absorbed for the best possible outcomes. With serums being incorporated into your skincare regimen, you can greatly improve the skin’s condition and meet its requirements for specific treatment.
Niacinamide 10% + Zinc 1%
Niacinamide 10% + Zinc 1% serum is a water-based highly effective formula that addresses the problems of lack of radiance, skin texture, and oily skin. A high potency formula with 10% niacinamide, this serum is specially formulated to brighten the skin while reducing pore congestion and improving elasticity. The added Zinc PCA helps to regulate the secretion of oil to prevent clogging of the pores hence giving skin a natural glowing look.
Specifications
- 10 percent niacinamide for skin brightness improvement
- Zinc PCA to fight off sebum and reduce pore size
- Pump up skin luminosity and skin texture.
- Suitable for daily use
Hyaluronic Acid 2% + B5 (with Ceramides)
The Hyaluronic Acid 2% + B5 (with Ceramides) serum provides maximal hydration by using five different molecules of hyaluronic acid, pro-vitamin B5, and ceramides. This sheer weight allows it to easily absorb into the skin and provide immediate and long term hydration for skin that is fuller, smoother and healthier. The presence of ceramides allows skin’s natural barrier to be rebuilt and preserved, so your skin stays moisturized all day long.
Specifications
- 5 types of hyaluronic acid for deep hydration
- Pro-vitamin B5 for enhanced skin’s nutritional value
- Ceramides to help reinforce the skin’s surface barrier
- Light weight texture that is suitable for all skin types.
Multi-Peptide + Copper Peptides 1% Serum
Multi-Peptide + Copper Peptides 1% Serum is the perfect combination to combat all the symptoms of aging at once. This superior formula contains five peptides, amino acids suitable for the skin and multiple forms of hyaluronic acid to combat the problem of fine lines, skin elasticity, firmness, and skin texture. Copper peptides help to fight the process of oxidation and skin aging and make the skin smooth and beautiful.
Specifications
- Five peptide technologies against aging
- Helps in maintaining skin tone, texture and tone.
- Has copper peptides that help to restore skin.
- Suitable for daily use
Argireline Solution 10%
Wear down those hard-to-remove lines with Argireline Solution 10% – a potent treatment for forehead lines, crow’s feet and smile lines that doesn’t require a needle. This light serum is formulated with a very high content of Argireline™ to reduce the appearance of dynamic wrinkles while making the skin look calm and youthful. Ideal for anyone who wants to minimize the looks of facial wrinkles without going through surgery.
Specifications
- It has 10% Argireline™ to help diminish the appearance of wrinkles and fine lines.
- Designed for forehead lines, eye lines, and smile lines
- Portable and can be easily applied
- Non-invasive and effective
Alpha Arbutin 2% + HA
You can brighten and even out your skin tone with Alpha Arbutin 2% + HA. This effective serum uses pure alpha arbutin which has been processed to enhance its skin lightening properties while also containing hyaluronic acid to reduce the appearance of dark patches on the skin. This is for people who want to fade their skin’s color and get a brighter, flawless skin tone.
Specifications
- 2% alpha arbutin to correct dark spots.
- Additional active ingredients include hyaluronic acid for moisture.
- Enhances the general skin luminosity
- Gentle, daily-use formula
Level your skin tone! Get rid of the dark spots now and try Alpha Arbutin 2% + HA today.
Elevate Your Skincare Routine with The Ordinary’s Honest & Effective Serums
Today, consumers are very picky when it comes to choosing skincare products. The time of dreaming about the product and buying it just because of the brilliant advertising and lovely words is gone. What consumers need today is clear and effective solutions, free from any unnecessary complexity. The appearance of the skincare brands that are genuine and aim at the effectiveness of the products instead of lies is a breakthrough in the beauty market. The Ordinary has been leading this charge, providing clinical formulations that don’t make outlandish claims, but rather just simple ingredients that work.
If you’re keen on improving your skincare regimen with the products that are all about the changes, then The Ordinary is what you need. Whether it be for hydration, brightening, anti-aging or even for specific skin problems, their serums are effective, powerful concentrated treatments for any skin type.